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BALLETJES

The future of food, part II

18/08/2021

How GROWFOAM® drives and enables change in the global food system. The future of food According to a recent study carried out by Deloitte – one of the world’s leading consultancy firms – global food supply needs to expand by a staggering 50% by 2050. Extrapolating that 50% from the existing food system is not a realistic option, as evidenced by the EAT-Lancet Commission report on healthy diets from sustainable food systems (the full report can be downloaded here) This means we need to fundamentally rethink and reshape our future when it comes toproducing food. In its study, Deloitte pointed out 4 reasons for this rethink: 1. Sustainability 2. Health 3. Consumer demand 4. Regulatory pressure Alongside these motivations, responsible production and waste management are keysuccess factors for the future of food production.   2. Health & Consumer Demand From Deloitte’s report: “The EAT-Lancet report reveals that our food system is a key driver behind health problems. Unhealthy diets pose a greater risk to morbidity and mortality than unsafe sex and alcohol, drug, and tobacco use combined. The system is also highly unequal. Globally more than 820 million people remain undernourished, while it is projected that almost half the world’s population will…

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Growfoam welcomes new Chief Financial Officer

01/07/2021

Press Release. Growfoam welcomes new Chief Financial Officer   Koolman brings over 20 years of experience in management, accounting and controlling. Before joining Growfoam, she worked in various roles at the Dutch Accell Group, most recently as Senior Holding Controller. Accell Group is a publicly owned company with a position on the EURONEXT Amsterdam Stock Market and is the European market leader in e-bikes. Their portfolio includes brands such as Koga, Raleigh and Batavus. Koolman’s impact on the mobility sector is not to be underestimated. During her career at Accell, the company grew from a European player to a multinational with branches all over the world. Koolman and her team were instrumental in initiating the immense professionalisation and growth of the Accell finance department.   “Koolman’s impressive background and career make her a great fit for her new role at Growfoam,” said Growfoam CEO Martin Tietema. “As well as her financial management expertise, she shares our mission and vision of making the world better for future generations, and enabling reliable and safe food production.”   Koolman’s hire follows Growfoam’s strong growth perspective since its market introduction at Greentech 2019. The company’s growth is fuelled by a financial injection from venture…

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Deloitte: The global food system transformation

24/06/2021

How GROWFOAM® drives and enables change in the global food system. The future of foodAccording to a recent study carried out by Deloitte – one of the world’s leading consultancy firms – global food supply needs to expand by a staggering 50% by 2050. Extrapolating that 50% from the existing food system is not a realistic option, as evidenced by the EAT-Lancet Commission report on healthy diets from sustainable food systems (the full report can be downloaded here) This means we need to fundamentally rethink and reshape our future when it comes toproducing food. In its study, Deloitte pointed out 4 reasons for this rethink: 1. Sustainability2. Health3. Consumer demand4. Regulatory pressure Alongside these motivations, responsible production and waste management are keysuccess factors for the future of food production. In our recently launched and revamped company vision, the GROWFOAM® team makes statements on all 6 of these key reasons for change in food production. We’ll discuss all of them over the next weeks, starting with factor 1: Sustainability.   1. SustainabilityFrom Deloitte’s report:“Let’s take a closer look at the situation at hand. First, it is clear that today’s increased agricultural activity is a threat to environmental sustainability. Continuing with the…

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Wanted: administrative assistant

23/06/2021

Wanted. Administrative assistant with a keen eye on finance. Download de vacature We hebben een vacature voor een financieel administratief medewerker (m/v) in Groningen. Ben jij 24 of 32 uur beschikbaar, nauwkeurig en houd je van cijfers? Wil jij bijdragen aan een betere toekomst? Aan een circulaire en duurzame wereld? En houd je van afwisseling en dynamiek? Heb jij ook een hekel aan missende cijfers? Nou, dan zoeken we jou! Growfoam is vastbesloten de foam industrie te veranderen. Dat doen we door een duurzaam en biologisch afbreekbaar foam te ontwikkelen en te produceren dat alle andere -niet afbreekbare- foams vervangt. Met Growfoam richten wij ons op vertical farmers over de hele wereld. Ons substraat zorgt ervoor dat telers groener, sneller en veiliger kunnen produceren. Wat ga je doen? 1. Verwerken inkoopfacturen2. Betalingen voorbereiden4. Verkoopfacturatie5. Debiteurenbeheer6. Ondersteuning bij projectadministraties7. Inkoop facilitaire artikelen8. BTW aangiften9. Ondersteunen bij maand- en jaarafsluiting Wat vragen we van je?1. Je bent nauwkeurig, scherp en proactief2. Je hebt minimaal MBO-4 niveau en enige administratieve ervaring3. MS Office heeft geen geheimen voor je4. Ervaring met Microsoft Dynamics is een pre5. Je hebt een goede beheersing van de Nederlandse en Engelse taal.6. Je bent een teamspeler, maar kunt ook…

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New Identity and vision

25/05/2021

Press release Growfoam is gearing up for the next revolution in Controlled Environment Agriculture. The agricultural market stands on the verge of a true revolution and Growfoam is destined to pave the way for growers around the globe. Their mission? Enable growers to grow Greener, Safer and Faster.  Rising demand for fresh & healthy vegetable crops.With an increasing global population and rising global welfare, the fruit & vegetable market is expected to increase towards 260% in 2050, compared to current levels. This rise in demand for fresh & healthy crops has resulted in a bloom of investments towards greenhouse projects (e.g. in China and the US) and a steep rise in VC investments in AgTech Scale-ups. Such a swift market development offers the AgTech industry both a challenge, as well as an opportunity: we need to push ourselves in growing Greener, Safer and Faster. Growfoam knows it is possible to sustainably feed a growing population. They contribute to this goal by continuously innovating their growing media and collaborate with growers around the world. This way Growfoam enables growers in cultivating their crops Greener, Safer and Faster. Future-proof farms aim for de-risking the value chainThe horticultural industry continues to offer consumers…

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